Planning to create a website for your business? Surely that’s one of the most important things that you can do. A major portion of the audience and customers whom you are targeting surely use the internet. And you need to cater to them. For this, you will surely need the website. But a website is limited only to those who know the address or chance upon it through search engine results. But if you really…
Marketing is a vast world these days, especially after the advent of the internet. Although the internet was conceived and introduced almost three decades back, yet the process of marketing on this platform is still being innovated. Among the major marketing tools that are being introduced these days is the ebook. A large number of companies are using it. Moreover, ebooks are also being used for purposes beyond marketing. With more number of people depending…
Have an online presence for your business? No matter in what kind of business you are, it’s essential to have a proper website. It’s the basic requirement that you need to have in order to perform well in business. But even after you have it, you find that it’s not helping you that much. You are not getting enough leads that you had expected to receive from the website. This surely is quite heartbreaking. So,…
The concept of minimalist web design is gaining more and more popularity with every passing day. Websites tend to express as much as possible through as little as possible. And this is driving new types of designs that have minimum component and yet, is able to get the idea home without any problem. This trend of flat design is reflected in the buttons added to the web pages as well. And this is driving the…
Content is the king in the web world. But if you don’t present even a good content in a proper way, it will not be able to attract the attention of the viewers. So, it’s important to arrange the content of a web page in the perfect manner. And only then you can expect it to perform just the way you wish. This is where a proper web design becomes relevant. So, what’s the use…
2014 has seen the popularity of typeface trends to increase. Typography – an old school and banal method, used by the low wage employees in printing houses back in the days, has suddenly turned into a highly sought after trend in the web designing industry. Typography is not a coding necessity; it won’t optimize your website or make its navigation more user-friendly. But it is still on the focus and that’s chiefly for its emphasis…
Be it small or big, better conversion is what all businesses eye at. Just as hard work pays off in terms of achievement, carefully crafted marketing activities pay off in terms of profitable outcomes. The business world is always on the lookout for new ways to increase conversion. The biggest irony of the web marketing industry is that there’s no rule of thumb. Plenty of ways are there to increase conversion, but none could secure…
Limitations bring in challenges that have to be overcome to achieve any kind of success. And challenges, no doubt, are among the major driving forces for creating anything new. For innovation. Because they inspire the users to find a new way out. Not unless you face a challenge that you think of some new ways to overcome it. And this innovation forms the heart of creativity. When it comes to web design, creativity is something…
It is rather a tough process to select a typography that will go around the images. There seems to be endless choices- from conventional looking fonts to funky fonts. The success of any dynamic design depends not only on the image but also on the typographical representation- in fact the whole presentation matters. If you learn to juggle with the typeface, color, and white spaces, you will be virtually able to create any message with…
As a web designer we often take inspiration from many things around us. And every day there are several technologies and tools popping up to help us collect and share the inspiration. One such tool is Pinterest, which has climbed the social media ladder to become one of the most popular social media applications in today’s world. Do you know that Pinterest crack 10 million monthly unique visitors faster than any other site? No wonder,…