When it comes to marketing and promotion, no one can ignore the scope and potential of social media. Social media is nowadays considered the de-facto destination for promoting e-commerce based businesses. Because of its interactive nature, social media provides a ready pool of users that can be converted into sales, facilitates a platform of communication where it is easier to establish reputation and trust, and offers scope for business development and expansion. If you are…
Corporate brands and logo designs over the years are fascinating to look back on to see how brands have evolved and where the design influence originally came from. Logo designs are not a modern thing though. In fact, as far back as Ancient Greece, ruling dynasties used cipher as a monogram to imprint on their coins, they used mark-pressings into gold leaf to leave identifying marks, and chiseled symbols on anything that couldn’t be marked…
When I talk about perfect logos, I am referring to the memorable ones which are works of art. There is a lot more to designing perfect logos than just the creative aspect. A logo is a visual representation of a business’s value proposition, mission, values and business principles; and to showcase all these aspects within a single image takes a lot of effort. This effort takes the form of brainstorming, ideation and research, getting inspiration,…
It is a mobile world- and no one can deny it. The mobile platform promises to be the long-standing mainstay across all industries. According to Google, more than 1 billion people prefer to use mobile devices to access internet. Browsing World Wide Web is no longer confined to desktops anymore. Even the audiences for instance, would prefer to read this blog post from their mobile device. Therefore, the rapidly evolving technology demands a radical shift…
Unless you are living in a forest, feed on hunting animals and live in caves or tree-tops, communication is inevitable to human kind. Especially when this human being is running a business, then communication is coupled with promotion. Well, I call this phenomenon as ‘Business Promunication’ i.e. business promotion and business communication. As soon as you get into a business, communicating with different people and promoting yourself or your services becomes a part of your…
Starting your own blog can be a first tentative step or a big bold move into the world of online publication. Launching a personal blog, a corporate opinion blog or something else entirely, is easy to learn how to accomplish quickly. Here are the top blogging platforms that make it quite simple to launch your own online presence with the minimum of fuss. There is often a free version and a premium version with upgraded…
Most of us often have curiosity to know what can work for your online retail store and what don’t work. There are many online stores that are making good sales and many others that are not even being noticed by the people. As such there is no remedy to win the war of users’ attention on the internet and drive them to spend money on your products or services. However, if you still keen on…
Depositphotos is a royalty-free stock photo site that offers photographic images of exceptional quality, editorial images and Retina Display HQ vector images. There are almost 1.8 million vector images that are available in EPS and AI formats. The vector images are of the highest quality, with fixed image sizes from 0.12 mega-pixel to 24.92 mega-pixels. These images are 300 DPI. There are also a vector image versions which can scale up and down in size…
According to sleep research, ‘we can even dream in colours’. In general, our life events and overall well-being is driven by Colors that touch every aspect of our lives. Similarly, the harmony of Colors in web design is crucial as time moves on and so does the color combination choices. Web designers are more engrossed in blending and reviving the basic Colors and refreshing them into new tints, tones and shades. From pastel to neon’s,…
For months, Apple constantly drummed up how different iOS 7 would be from all the other iOS systems the iPhone has ever seen. Apple CEO Tim Cook called it a “stunning new user interface”. They finally unveiled the design of iOS 7, and we can certainly say that Tim Cook was right: the iOS 7 seems very different, if not better, from all the past versions. If you’re waiting to get your hands on iOS…