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For the last few years with the widespread increase in internet access from mobile or handheld devices, responsive web design became the order of the day. Offering a web layout that opens across all types of devices without making any difference in the ease of accessing the site is the prime motto of responsive web design. Google has already been specific that it would rank mobile optimized sites higher than sites with a general approach.…

Web design, like the other fields of online marketing, has also experienced several transformations during 2014. Some of the older ideas worked, so did not. Some new ideas are expected to emerge with time. Several new web design trends are expected to emerge in 2015. So, the year is expected to be an interesting one from the web design front when an amalgamation of old and new is likely to take place. Here’s a quick…

Limitations bring in challenges that have to be overcome to achieve any kind of success. And challenges, no doubt, are among the major driving forces for creating anything new. For innovation. Because they inspire the users to find a new way out. Not unless you face a challenge that you think of some new ways to overcome it. And this innovation forms the heart of creativity. When it comes to web design, creativity is something…

Creating a logo involves quite a bit of prep work, or at least, it should. Before you buy new logo, the designer must collect plenty of information about your company. After all, they will use this information to design the image that will effectively represent your entire brand. Here are just a few questions to think about before getting your logo underway. Why do you want this logo? What do you hope to accomplish with this…

Images is an extremely crucial component of today’s Web and it’s getting even more so if your recall the success of Pinterest, Instagram and other imagery-based services. With that in mind, you want to make your site as aesthetically pleasing as possible, but you still should not forget about the SEO aspect of images as well because if you tweak a thing or two, you can garner way more traffic for your site. That’s exactly…

It is rather a tough process to select a typography that will go around the images. There seems to be endless choices- from conventional looking fonts to funky fonts. The success of any dynamic design depends not only on the image but also on the typographical representation- in fact the whole presentation matters. If you learn to juggle with the typeface, color, and white spaces, you will be virtually able to create any message with…

With the heavy online consumption of audios and videos, the internet has now gone beyond the plain text. Believe it or not, videos show up in almost 40% of search results. For a user, multimedia can be just an interactive way to get entertained, but for a developer, it’s a golden opportunity to deliver a bunch of information to users. Before the introduction of HTML5’s element, it was an extremely arduous task for a developer…

As a web designer we often take inspiration from many things around us. And every day there are several technologies and tools popping up to help us collect and share the inspiration. One such tool is Pinterest, which has climbed the social media ladder to become one of the most popular social media applications in today’s world. Do you know that Pinterest crack 10 million monthly unique visitors faster than any other site? No wonder,…

How effective are your product pages when it comes to conversion rates? The truth is, product page is the final chance to influence the users to buy. Users expect to find all the relevant information before they make a purchase decision. It is indeed challenging for the designers, because there is so much information to be delivered in so little space. Probably, this is the reason the product detail pages end up looking so messy…

Thousands of websites are being launched every day. In this scenario, your website needs to do everything and then some more to stay ahead of its competition. If this doesn’t happen, prepare yourself to see your customers prefer your competitor’s website over yours. This will lead to a loss of revenue and if this situation continues, your business might have to suffer from continuing losses. To get noticed in this ever growing sea of websites,…