Because of the strong interest in buying a domain name that already has a reputation and backlinks pointing to it, expired domain vendors have begun creating bidding wars on worthwhile domains to drive up the price, and to turn in their profits. This is seen as a predatory and manipulative move by some who have been buying expired domains for some time as domains are just URLs; there’s nothing else to them. What was previously…
Thanks to the advent of the internet, one area of shopping that was developed and continues togrow immensely is online shopping. One statistic that indicates just how the online shopping market is huge is that by now, more than 1.66 billion people globally are digital buyers. Through online shopping, one of the products that you are able to buy is designers’ clothes for your kids. There is the presence of numerous online kids clothing sites.…
There are few parts of a website that command more attention than the area above the fold. This is the screen section users look at after immediately landing on a website. The punchier and more persuasive the above the fold is, the better your conversion rates. Despite its importance, this crucial real estate often gets ignored. Stale imagery and useless whitespace dominate at the cost of more conversion-focused elements. So what can you do to…
An effective business sign announces your presence in the marketplace, makes a commercial announcement, and creates a favorable overall impression. However, you need to find a way to stand out in the crowd as you are not the only advertiser. But before we share how to design the perfect business sign, we need to answer three fundamental questions. Design the Perfect Business Sign: Three Core Questions – Why Do I Need the Sign? Are we…
Hiring a digital marketing agency might be just what your company needs to make a breakthrough in the ever so competitive business world. Nowadays the use of a digital marketing agency has proved to be a dominant marketing technique that businesses around the globe have employed in a bid to achieve results. However, there’s a need to understand how a digital marketing agency works to make smarter decisions about digital marketing campaigns. For an organization…
How does your website engage with your customers? Here’s how to improve customer experience through good quality web design practices and customer research. Wondering how to improve customer experience? Did you know that Time.com’s bounce rate dropped 15% after they adopted a continuous scroll for their site? Bounce rate refers to visitors who navigate away from a website after viewing only a single page. That means fifteen percent more visitors stayed on Time’s site. That’s…
It is easier than ever for anyone to pick up their smartphone, take a few pictures, post them on social media and buoyed by positive feedback call themselves a photographer. However, there are several fundamental rules that you should follow which we will outline below. If you are keen on becoming serious with a good DSLR or simply looking to up your photography game, you’ve come to the right place. However, if you’re only just…
Mobile-first indexing has launched in recent months, and dating sites are scrambling to meet the demands of the changing market. Even if your site has not transformed with the times, it is not too late to get started. We are going to take a close look at several different ways that you can meet the mobile-first update and ensure the success of your dating site. 1. Develop Engaging and Relevant Content Online content used to…
Whether you want to launch a personal blog to share your stories, an online store for your family business or a corporate website for your enterprise, every website development project starts with the same crucial step: design. It is during this part that you decide on a cohesive visual identity for your brand and lay the foundation for what can be a very successful website. Designing a website consist of several steps, such as choosing…
Web design trends are perpetually changing and not staying up-to-date could be hindering your site’s user experience. Now not all trends are a must-do when it comes to website tweaks. But many have value for increasing many of the key metrics Google and other search engines use to rank your site against your competitors. One of the main issues that continue to arise is that web design trends are simply that, “trends.” What may be…