Category: ARTICLES

Freelancers are people who have taken the leap of faith and managed to quit their regular 9 to 5 cubicle jobs for accomplishing professional freedom and growth. The starry thoughts of the absence of job …

As humans become less sedentary with their use of technology, the importance of an intuitive and effective app has grown significantly for companies. In the past, it may have been acceptable to rely on a …

The new age has come with many demands when it comes to how business is executed and what it takes to be successful in it. The internet has brought by a new and lucrative platform …

Your brand is the face, the portrayed personality of your business, and a good brand is something that the consumer will connect with on an emotional level which will help your business become more visible …

While some people tend to use the terms “brand” and “company” interchangeably, they are not the same thing. A company exists to provide a product or a service to a specific group of people. A …

Are you facing website performance issues such as high bounce rates, low visitors time on site, fewer page visits per session and low conversions in Google Analytics even after investing a lot of dollars in …

Doing Business in The Information Age The advent of the internet has radically re-shaped the nature of consumerism and forever changed the way businesses operate and advertise. Competition in this global market has become fiercer …

Data analysis has an undeniable role to play in today’s business operations. By studying the analyzed data, managers and department heads can detect loopholes as well as identify the strongholds of their business. As much …

However, sometimes and even with these three ingredients, we run into errors that torpedo the success of our content marketing strategies and leave us stranded in the middle of the ocean (of content marketing). Nobody …

When we visit a web page, we, human beings, find it very easy to identify the different parts of what we read, such as the title, the date of publication, the author, the main image, …