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November 2020

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Having a website that loads fast is crucial to the survival of your Wordpress site. There are two reasons for this, the first being that users will quickly click off your website if it takes too long to load. The second reason is that Google places high importance on website speed as a search ranking factor. If your website loads slowly for Google’s crawler bots, your website score will be negatively impacted, lowering your search…

All web designers want to make the most functional and attractive site possible on their first attempt. This can be a bit of a hurdle if you don’t have all the tools or a ton of experience under your belt. Remember, especially if you are just starting out, simplicity is important. Don’t go cramming all the site’s content on the landing page just to get it all out there right off the bat. That will…

Millennials have buying power that is constantly growing. Understandably, businesses are interested in doing things to attract millennial customers. It’s estimated that by 2021, millennials will have a buying power of over $2 billion. Baby boomers and Generation X each have their own needs and wants. Marketers have adapted their tactics to address those needs. Now, another shift needs to be made to address the needs of millennials. According to a MarTech Advisor’s report, 54 percent of…

Proxies and marketing are deeply entwined. Marketing is a continually evolving trade, and it follows technology very closely. Marketing can be simplified through proxies, as many processes that require hard manual labor can be automated. There are two primary types of proxies based on their IP address – dedicated and shared. Dedicated proxies are private proxies that only you can use, while shared proxies are universal proxies with more than one user per IP address.…