Learning to price up your work is a daily challenge that in some ways never goes away until you become more established and you know what your clients will accept. A price sheet can help breakdown what you charge for different types of services, but arriving at those prices can be difficult. If you’ve previously worked for a firm that is in the same line of business as your roles as a freelancer today then…
The field of freelancing is changing fast. It used to be that you freelanced locally, people knew your face, you met in person and sealed the deal. The more you specialised, and once the positive word was out, you could develop a steady stream of clients who needed your particular services. Now that’s all changed… Today, freelancing is often not local at all. It’s global. Depending on whether you’re a web developer, a programmer, a…
Amidst all the discussion about sales, marketing, SEO, a topic that is just as important but hardly discussed is BRAND MANAGEMENT and its ASSESSMENT to maintain a good online reputation. It is believed that branding is the cornerstone to every business’ success and with the digital world taking over everything it is obvious that people will search for your brand online when they decide to use your product and services. So it is important to…
There are many tools and resources that businesses can use these days in order to boost their online presence, effectiveness and success. Help, advice, and tools are available online, which means that businesses can get easy access to the assistance they need in order to enhance their online success. One solution you can consider is product recommendation engines, and these can actually benefit your business in a wide variety of ways, from keeping your customers…
Just about everything we try to do online offers us a multitude of options, whether it be social networking, cloud storage devices, or even something as basic as email providers. Quite simply, there are always different services competing for user loyalty. In social networking, the debate is constant and there’s no “right” answer. Some may still consider Facebook the king of social networks, but the reality is that Twitter is fantastic for those who simply…
Before designing and building up your business website, always consider the nature of designer you want for that particular website. Most of the business owners recommend company designers instead of freelance designers. Freelance designers will only work with the vision to accomplish your project but on the other hand, company designers set a goal, plan a well knit design strategy and then start working on that web design. It is notable that experience and skilled…
An effective design is all about visual communication. A design should be able to clearly communicate its concept to the viewers or else lose its attention. People are inherently visual thinkers and not data processor. Therefore, careful control of visual hierarchy is one of the key aspects of the design decisions to be considered. The different imagery you include in a design including photos, buttons and other visual elements other than text has a major…
Many of us actually do not know the difference between responsive web design and mobile website. Well, we think there is a strong correlation between the two. However, to add to your knowledge there is some prominent differences between responsive web designs and mobile websites. And you should be aware of the differences because they are vital for your business site. In today’s world, majority of the cell users are now using Smartphones and almost…
“Hey! Everybody is using polka dots in their logo these days. Let’s do that with mine too.” This is a kind of sentence two out of every three designers hear from their clients. Just because they see a particular ‘trend’ going around, they want you to replicate it for them as well. The hardest part is to reason with them and convince that they are wrong. Trends in any industry are a good source of…
Freelancing is entirely different than the relative safely of working for an employer. With an employer you will typically have a set role, a job description and expectations to meet to continue to stay employed. These aspects are usually reasonably clear to the individual employee and further clarification can be sought from a manager. With freelancing, there are many different problems that can crop up and unless you have learned to handle them before, often…