Category: ARTICLES

Have you heard the buzz? The number of smartphones has surpassed the number of computers in many countries. Google has noted this trend and increased its emphasis on mobile optimization. So, if you have a …

An mHealth app is a mobile application built with the inherent aim of helping users effectively manage their hospital visits, fitness goals, medical conditions or insurance claims. mHealth apps come in all shapes and sizes …

Every business needs a website. It does not matter if it is already established, a small enterprise or even a startup. With the high number of internet users today, a website is a sure way …

5 Ways SEO Services Benefit Small Businesses If you haven’t considered using SEO services for your small business, you’re missing out on a host of substantive benefits. In fact, using the services of an SEO …

Written by Michael Del Gigante Although it’s been around for years, online video has finally been accepted as a mainstream marketing tool. Today, an estimated 81 percent of businesses incorporate digital video campaigns into their …

Written by Anthony Del Gigante In a field dominated by catchy buzzwords and slogans, the phrase “dynamic creative advertising” may seem like just another theoretical idea with little substance. But, it’s already transforming advertising and …

Artificial Intelligence has gained popularity in recent years. It includes human intelligence in robotic figures where the robots do not have their own emotion or creativity. However, today machines are being replaced by humans in …

With the share of mobile users advancing exponentially, the number of users who shop via mobile phones is also increasing drastically. According to eMarketer, online sales through mobile devices would amount to $3.5 trillion by …

Introduction When the marketing is done by dint of electronic media it becomes the digital markets. The aims, motives and objectives of the digital marketing are just the same as that of the other sort …

2019 will most likely be the year that you can’t afford to ignore some of the latest innovative marketing technologies and other related marketing phenomena that have been cropping up. You’re probably already familiar with …