A content management system (or CMS) is a set of software programs that are linked together to help you design, create, and ultimately manage the content on your website. Using a CMS means that you can edit content, upload new content, or even remove old content without needing to know any specialist programming languages such as CSS or HTML. There are many more reasons besides this to use a CMS; read on to find out…

Print flyers remain an effective method of marketing — in fact,  four out of five small business owners say professional print materials help them stand out. Flyers are cost-effective, attract attention from your target audience, and  ultimately help boost sales by advertising unmissable deals or event details, for example. When designing a business flyer, it’s important to use a simple yet eye-catching design that will get your business noticed.   Consider a grid design Flyers are typically quite small, so…

When it comes to choosing the right digital marketing agency, you need to be vigilant as a lot of your company’s fate relies on how it is marketed and how often it is marketed. While many companies hire in-house digital marketers for the job, some prefer hiring a digital marketing agency. Hiring a digital marketing agency is considered the best choice as you don’t have to indulge in any kind of research and other tactics.…

Believe it or not, 69% of businesses get their start in someone’s home. Although a website isn’t required to make a business successful, having one certainly helps increase your visibility and profitability. With this said, creating a website can seem like an overwhelming task, especially if you have no experience. Luckily, we have compiled a list of tools that can help you build your website and ultimately your business. If you’d like to find out what…

The human brain is a fickle thing. While it’s an incredible organ capable of soaring to amazing heights, it’s also severely limited in certain areas – particularly when it comes to focus and attention. If you want to successfully convert landing page visitors into paying customers, you must find a way to cut through the distractions and seize their focus. 6 Ways to Eliminate Landing Page Distractions Attention has been described as the currency of…

Social media marketing is useful for landlords and property management companies to a degree. Being a landlord on social media doesn’t compare to a clothing brand with an entire culture that fans have embraced as a lifestyle.   People generally want to communicate with their landlord when the toilet is busted, the roof is leaking, or they need a new doorknob. If you post vacancies, some of your fans might share your post, but it’s…

Despite the initial perception of design as something affecting only the way the product looks but not the way it works, modern web design has gone far beyond this simple approach. The current definition covers every aspect of customers’ interaction with the software and defines their overall experience of working with the company. Therefore, designers and developers require powerful tools to ease their work and fully realize their creative potential. What’s So Special about this…

“Don’t judge a book by its cover.” A ubiquitous saying, especially in this modern age of acceptance. But as nice as the sentiment is, how many truly abide by it, live by it even? After all, we grow up learning that appearance does have intrinsic value, connecting images with adjectives like ‘good’ and ‘bad’, even before we understand what these labels mean. And while this practice may be detrimental when applied to human beings, the…

It’s not uncommon for many of us to get overwhelmed in this day and age. After all, life moves at a much more rapid pace these days than it ever did in the past. And because of the challenges that juggling family, work, and many other commitments can present, it’s easy to get burned out and stressed. But while this may sound normal, too much stress can be detrimental not only to our physical health…

Many insurance agencies are opting to adopt AMS or agency management systems, some for the very first time. This can prove to be a very daunting task not knowing where to begin, what sorts of questions should you be asking, and what things should you want to have included with the new system. These are all very pertinent and critical concerns that need to be satisfied in your search. AMS is specifically built to serve…