3 Types of E-commerce Businesses


In today’s article, we’re going to cover three of the most common business types you’ll find operating in the domain of e-commerce, read on to find out more.

E-commerce has revolutionized the way we do business much in the same way the internet has changed how we interact with people on a fundamental level. This industry harnesses the power of the web to make it easier to do business with people all around the world, greatly expanding the potential customer base.

In this article, we’re going to focus on the types of businesses that work in the field of e-commerce and the types of goods that they sell. You’ll find that there are many similarities to brick-and-mortar businesses, but e-commerce retailers tend to have significantly less overhead, among other advantages.

Physical Goods Retailers

The first kind of e-commerce retailer you’ll come across is one that sells physical goods, much like a typical retail store. You can order things like clothes, appliances, and anything else you need from these sellers, and they will be delivered straight to your home, although some retailers also allow in-store pickup.

These retailers tend to be more affordable than actual stores since they have less upkeep to manage and you’ll find goods on sale online more frequently than in person. Of course, there is also the matter of convenience, as you don’t even have to leave your house to buy what you need.

Digital Goods Retailers

As you would expect on a digital medium like e-commerce, goods like programs, software, video games, and more are also extremely popular. Digital goods retailers will typically only sell non-physical items, though some of the largest sellers will also have a smaller stock of physical goods.

Instead of buyers having to go to their nearest electronics store in the hope that they have the program they’re looking for, they can instead get it directly from the creator’s site. Some digital goods retailers will sell their own goods, while others will take a commission and sell others’ software as well.

Service Providers

Beyond digital and physical goods, there are also e-commerce retailers who focus on providing services. These services can range from web design to project management, and there are plenty of firms out there willing to take on work. Companies like Newizze fall under this category of e-commerce retailers.

There are many ways to do business with online service providers, and the amount of involvement you have in the project is typically up to the buyer. It’s important to always consult with service providers before they start working on the project, as this will ensure that the client is on the same page as the workers.


These are the three most common forms of e-commerce businesses on the internet, and they are growing more successful by the day. While e-commerce only accounts for 10% of the retail market, it is constantly evolving, and with each passing year, brick and mortar becomes a less favorable option for sellers.