Developing a mobile app for your business is no more a luxury but a necessity. Businesses today are fast moving beyond mobile-friendly versions and you need something even more engaging and appealing to add to your bottom line, and mobile apps is the answer. However, building mobile apps that adds value to your business is easier said than done.
Here are 3 tips to create a great mobile app that your users will fall in love with.
1. Know Your Users Better
When it comes to design your mobile app interface, your users play the most significant role. It is therefore imperative to know your users and understand their needs. According to ‘The Guide to UX Design Process & Documentation,’ you need to understand three fundamental factors about your users.
Understanding these three fundamental factors and creating them in the initial phase of your mobile app development process will save both your time and effort down the road. In order to design great apps that your users will love to explore, you need to first listen to your customers; what is it they are exactly looking for and aim to achieve it. If you can do this, nothing can stop your app from being the next big thing in the town. The secret is to invest in valuable user research and learn early so that you can save the unwanted headache later.
In addition, conduct usability testing sessions not only after the final product is ready but between each major iteration. This will help you understand how real users will interact with your app in natural settings. Try to gain as much insights as possible about user behavior nuances. Conducting an in-person lab session is a great way to understand users’ body position, gestures and other essential behavior nuances.
2. Never Overlook the Rules of Interaction Design
The good interaction design best practices also apply to your mobile apps. A good interaction design inevitably includes 5 pillars, which play key role when you are trying to create usable native app interfaces.
3. Cover Multiple Platforms
When you are designing mobile apps try to cover as many platform as possible. People today access apps across various devices, from desktop and Web to tablets and smartphones. You should therefore increase your availability across multiple platforms so that your users don’t have to look for alternative options.
Also, make sure your app’s look and feel honor the degree of standardization of each platform. For example, if you have designed an iOS app, don’t just port it to other platforms. The capabilities of each device and platform differ from each other, hence simply porting your app won’t be really helpful.
Covering multiple platforms and following the UI assumptions of each platform will help your users to do what they want, irrespective of their device. This will also reduce their learning time, something that is bound to make them fall in love with your app.
Conclusion
There are so many things you need to keep in mind when building an app, but most importantly – its usability. Apps are designed for shorter attention spans and smaller screens, the UI design should therefore work accordingly. The interface must ideally be easy enough for all users, regardless of their technical knowledge and expertise.