From the smallest start-ups to the biggest corporations, every business can use company shirts. They can provide a lot of value to your company, including legitimacy, professionalism, and branding, and even style points. Not only will they help your business look professional and established, but they will also advertise your brand in a unique way. In addition, employees will be given an upgraded look, as well as team cohesion and the feeling of being appreciated. However, it can be challenging to design a great new company shirt and achieve the desired effect. Today we’ll share our top tips to create company shirts that you’re proud of.
Determine Why You Need A Shirt
There are many reasons why you may want to create a company shirt. However, it’s important to determine why you need a shirt and what you want it to do for your brand. For example, promotional company shirts can be given away for free to keep your company in the minds of consumers. This way, everyone wearing your shirt will be a walking advertisement. Also, company shirts can be the perfect souvenir for meetings with prospective clients, investors, and partners, to remind them of your business. They can also be used to build a sense of community among employees within a company.
Choose The Right Shirt Printing Company
To ensure the best experience, you should enlist the help of a professional embroidery and printing company, that can help you design your custom product. Bolt Printing offers cheap t-shirt printing, ensuring fast turnaround and high-quality customized embroidery styles. If you want to learn more about this custom t-shirt wholesale brand, be sure to check out boltprinting.com. Their simple online ordering system makes it easy to upload your files or use their free graphic design studio. Once you have placed your order, they guarantee fast t-shirt printing for your business, taking your design idea and turning it into reality.
Think About The Details
As with other business projects, it’s important to begin your shirt design process by considering a few specific details. For example, you will need to determine the number of shirts that you need, as this will directly affect the best printing method. While some methods are more suitable for large bulk orders, others may have a higher per-unit cost, which limits them to smaller numbers. Next, you should think about your budget. If you want to have more detailed images with a variety of colors, this will cost more, so you may need to increase your budget.
Brainstorm Your Design Concept
Designing company shirts takes more than just knowing what ideas you want to communicate, but also how to communicate them effectively. Therefore, it’s important to start brainstorming your ideas and tap into your creativity. You can start by choosing the type of shirt that you want to use, such as crew neck, long-sleeved, short-sleeved, crop top, polo, and others. Then you should think about how images and color can help you communicate the messages you want to share with your audience. Keep in mind that complex imagery may not look good on fabric, although it may be a better visual design.
Choose The Best Colors
Color is one of the best elements of design, which makes it a far more important decision than most businesses realize. This is because individual shades and hues have the power to alter the emotional connotation ever so slightly. In addition, it’s not just about choosing the right colors to match your brand, but also ensuring that they go well together. If you’re in doubt, it may be best to go with darker colors, especially if your company shirts will be used for work. Generally, dark fabric tends to hide a lot of stains and dirt.
Position Your Logo
Many businesses wonder if they should position their logo on the right or left side. Many uniform design experts assert that the left side of the chest is the correct option. You’ll also need to think about the size of the logo, as larger images can be placed more in the center, while smaller ones will need to be placed on the side.
Pick A Message That Works
It’s crucial to determine what type of message you’re trying to convey as a business. This will allow you to put out that message with clarity and confidence. Choosing a strong message will also help you establish a sense of trust, which gives additional information, such as a call-to-action. As a result, you’ll be able to bring a potential client one step closer to doing business with you. To create an effective call-to-action, you should think about what you want the customer to do next and how you can offer them value.
Create A Great Design
Creating an appealing and eye-catching design takes time and effort, so it’s best to try a variety of typefaces, layouts, clip art, and combinations before making your final choice. It’s possible that you may want to give the whole thing a rethink, so it may be helpful to create multiple versions. This way, you can select your favorite design when looking at them side by side. Don’t forget that this is a business endeavor, which should meet all of your business goals and expectations. Be sure to check that the branding is on point and that the final design fits your budget.
Get Everyone’s Sizes
This may sound simple enough, but it’s easier said than done most of the time. It’s advisable to use a spreadsheet that can help you keep track of everything. You may want to allocate a person in your company to collect key information. It’s likely that some people might be unsure about their size, so you may want to provide them with a visual sizing guide or chart. If employees are still in doubt, it’s best to ask them to measure a shirt they own and compare it to the actual measurements of the new shirt.
Add Companion Items
Although company shirts will look great on your employees, you may need some other items to complete their appearance. For example, you may want to consider adding a hoodie, a hat, or an apron, depending on the type of business you run. While printing on a cap is a good idea, remember that embroidery will look more classy and professional. Additionally, it’s more affordable than you think, particularly if you order everything together. This will help you build a memorable brand and ensure consistency, which will be appreciated by your employees and customers alike.
Order More Than You Think
Having a few extra shirts is better than being a few shirts short. This way, you’ll always be prepared in case an employee loses, stains, or damages their company shirt. Additionally, if your business involves doing jobs where employees are likely to get dirty, such as plumbing, it’s always a good idea to order a few extra for each worker. Be sure to place the biggest order you can so that you can reduce the cost per item and ensure peace of mind. As a result, you will avoid having to reorder anytime soon.