Web design and development are key components of a modern organisation’s existence. The corporate website is, at once, a microcosm of the company’s sales literature, public relations profile, employee newsletter and advertising, all easily accessible in one very visible and public place. And it may also be the principal or one of the primary sales vehicles of the company. In short, the website is the kernel of the company’s corporate public persona. Devising the creative, technical and planning strategies for this critical medium and the labyrinthine structure underpinning it, requires a focused, highly complex and multi-skilled professional team.