Whether you are designing a wedding card, a dress, chummy tees, or a website, it is a creative process. You have to let the creative and innovative juices flow to capture your essence in whatever you are working on. But when it comes to web designing, you can not just go with the aesthetics, you have to consider the practicalities. If you are a newbie in web designing, here are some helpful tips for you to start!
1. Minimalistic Homepage
When anyone opens a website homepage, he is expecting to see an overall summarized core message of the company. Nobody reads all the lengthy sentences on the home page. So, make sure that the home page is simple and clutter-free. The important aspects of the business should be highlighted in an obvious way to attract attention. The attention span of an average person these days is really low. You have to make sure that the few seconds a person spends on the home page, really amount to something. Use imagery to make your content easy to understand.
2. Visual Hierarchy
Hierarchy is designing a concept that means displaying your content clearly and efficiently. The use of hierarchy will allow you to catch the attention of users at the most important points of the website.
Size weight and element placement are important aspects of the hierarchy. Once you have established a clear hierarchy, the users will follow the path you have set on the website. After that, apply color, contrast, and relevant imagery, keeping in mind the way a user functions.
3. Easy-to-Read Content
The website’s readability should be high. Readability refers to how easy the website content is to read and understand. It helps the users effortlessly scan the site. The readability can be increased in the following ways:
- Sufficient contrast between the background color and the text color.
- Use a larger font size.
- Choosing the right font for the website text is important. Make sure the font is proportional.
- Do not use a lot of fonts. Select a couple and stick with them.
4. Easy Navigation
You might be tempted to show off your skills and develop a highly intricate and unique website. While most web designers of your niche will appreciate the talent, the websites are for the users. So keep them simple. Also, make sure that the important aspects of the site are right in front so it is easy to navigate. For example:
- Create a detailed menu; horizontal or vertical.
- If the site is one page, use an anchor menu to reduce scrolling.
- Place the important links on the footer of the site.
The last but one of the most important tips is to stay mobile-friendly. Most people these days do not bother using laptops or PCs unless they absolutely must. So, the websites you design should be completely comfortable to use on mobile devices. Put yourself in the shoes of the user and design the mobile version of the site. The mobile version should be cleaner and more minimal than the desktop version because the screens are small.