Written by Anthony Del Gigante In a field dominated by catchy buzzwords and slogans, the phrase “dynamic creative advertising” may seem like just another theoretical idea with little substance. But, it’s already transforming advertising and is likely to have a significant impact on brands’ everyday marketing efforts. Even if the term is unfamiliar, many marketers are now utilizing a dynamic creative approach in their advertising campaigns. The emergence of dynamic creative advertising is due in…

Artificial Intelligence has gained popularity in recent years. It includes human intelligence in robotic figures where the robots do not have their own emotion or creativity. However, today machines are being replaced by humans in hostile environments as a result of artificial intelligence. It has made our life simpler and at the same time, new job opportunities are being created for IT professionals with AI expertise. As a result, IT people are now planning to…

With the share of mobile users advancing exponentially, the number of users who shop via mobile phones is also increasing drastically. According to eMarketer, online sales through mobile devices would amount to $3.5 trillion by the end of 2021. It is a huge segment of total revenue and the total number of eCommerce shoppers. Mobile commerce is on full boost, and people are preferring the ease with which they can shop without depending on their…

Introduction When the marketing is done by dint of electronic media it becomes the digital markets. The aims, motives and objectives of the digital marketing are just the same as that of the other sort of marketing. It works to enhance the sales and exposure of the products and services. There are numerous methods and tools of conducting successful digital marketing which reap many fruitful benefits. The details in this regard are elucidated here below.…

2019 will most likely be the year that you can’t afford to ignore some of the latest innovative marketing technologies and other related marketing phenomena that have been cropping up. You’re probably already familiar with at least some of our predictions for the upcoming year’s top marketing trends – but perhaps you haven’t yet taken action to understand or implement them. Let’s discuss 4 of the top marketing trends you’ll want to perfect in 2019.…

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