ARTICLES Archive

If you own your own business, even if it’s a small home-based business, you understand the importance of search engine optimization or SEO. As technology changes, the strategies for your online presence must change, too, which is why Forbes magazine consulted its …

Once you start your business, there are various things you need to worry about. One of the many things is attracting customers. Merely creating a product is not enough. You must also market across various platforms. In the digitalized world of today, …

User Experience – also referred to as UX – is very important to the failure or success of any product that is launched in the market. Over the years, UX has really been looked at from the angle of usability alone. Usability, …

A broad strategy of being everywhere at the same time is fine for a huge brand with a substantial budget for marketing and a team of social media experts in a specialized department. But what should you do if you own a …

Whether your client has a small budget, you’re starting out and are trying to bootstrap your business, or are trying to save money during lean times, finding resources to help you design a logo on the cheap is important. While you may …

Most of us can agree that the setting and layout of your office determines the quality of work you do. Therefore, if you work from home, full time or part time, you need to identify a specific room that you can call …

Lack of overall strategy and clear definition of success Most people realize the need for a site, but don’t understand what it can/should do for the company. And when they do have a goal, they don’t measure it. We’ll often ask people, …

If you’re an online brand or business then you’re well aware of how important it is to garner engagement on your posts. Not only does engagement help build your overall brand identity, but it also provides vital feedback to your and your …

The fortunes of any website depend on a wide range of factors. Some of these are obvious, but among the less considered factors is the overall quality of a website. Not many web owners seem to realize it, but a well-designed website …

To run a successful business, you do not only need to have motivation and drive, but you must also be a master multitasker. Having the ability to either perform or oversee multiple tasks as your company grows is an important skill every …

Professional success requires constant growth in any field, it is basic knowledge. But it is much more important in trending and highly competitive industries, one of which is illustration and design. Whether you work for web/game design or your skills and aspirations …

Modern website optimization is the result of trends and trends of the past years, which either lost their relevance or came to the fore. It is thanks to a change in the tactics of promoting resources that search engines select the most …