A quick scan of the newsfeed facility on your Facebook account will illustrate one of the biggest trends of the last 12 months. We are of course talking about the increase of faux vintage photography, namely the rise of the Hipstamatic camera. The Hipstamatic is a popular iPhone and iPad app which, along with the Instagram, allows the user to shoot retro photographs that appear to have been taken using technically obsolete analog cameras, such as Lomography and Polaroid. With their distinctive square shape, blurring and fading, these hard-to-miss images mark a significant shift in photographic trends, with users favouring the slightly flawed results these cameras achieve over the more glossy results of modern-day digital technology. An airbrushing backlash or a harking back to a