The Colors That Surround Us Color affects our life more than we give it credit for. You may have noticed that some colors make you feel a certain way. For example, a bright color may make you feel cheerful, while a color with a darker hue can be more calm and soothing. This is why, for centuries, color has been used as a tool: to express, to influence and to attract. If you’re starting out your site, regardless if it’s with a Website Builder, Dreamweaver or Notepad++ you need to put some serious thought on the color scheme you’re going to use. And even though color perception depends on a lot of things, like culture and mood, here we’ll give you some guidelines to help